If you are thinking of buying a diamond ring then come and talk to me first. Rest assured that you won’t get the ‘hard sell’ – flannel and schmooze are just not my thing. What I can promise you though is honest help and advice as an experienced and highly qualified Gemmologist and Diamond grader. I can guide you through the 4Cs in a straight forward way, I can explain how to understand certificates properly and I can lead you through the grading disparity minefield to find the very best value diamonds out there.
The diamonds in our stock rings have been very carefully chosen and curated by me. Buying diamonds is all about compromise but there are some things that are non-negotiable when it comes to the stones we offer for sale in store – all must be ‘colourless’, that is graded from D to F and they must be well cut and polished (so often overlooked). We look for value in the clarity of diamonds so, when it comes to SI diamonds for example, we are looking for stones that only just find themselves in this grading category.
You may have different criteria though and we can source any colour, any size and any clarity grade that you may have in mind. We have direct access to over 250,000 stones and, via our online Diamond Room, you can see exactly what is available at any given time – just like we do. Our prices are competitive with all the online operators and lower than our ‘bricks and mortar’ competition locally and you know the best bit? You can see your chosen diamonds before you take the plunge and, by viewing in store, you can benefit from a further 5% off the price of your stone. No other internet only operator offers this service.
